Moorhuhn (distributed as Crazy Chicken in English-speaking countries) is a German casual game franchise for PCs and the Nintendo DS. It consists of more than 30 games, the first of which – a shoot 'em up – was Germany's most popular computer gamein the early 2000s.
The game (now distributed as Die Original Moorhuhn Jagd) was developed by the Dutch Witanstudios and the Art Department advertising agencyas an advertisement for Johnnie Walker whisky in 1999. Imitating the Glorious Twelfth, the game's objective was to shoot down, through a point-and-click interface, as many cartoonish "swamp chickens" (German: Moorhühner; literally "moorhens", i.e. willow grouses) as possible in 90 seconds.
The game was originally not intended for distribution, but was made available to play on laptops in bars by promoters dressed up as hunters. It was soon illicitly copied, however, and became widely available for downloadon private websites. The publisher's initial irritation at this subsided after the game received favorable mentions in popular media and demand for it grew. From 2000 onwards the game was officially made available for downloadby Art Department. It became wildly popular in German-speaking Europe, to the point of being denounced in the media as a threat to the bottom line of businesses, on account of the number of hours wasted by employees playing the game.
The game's success spawned a great deal of merchandise, a comic book series, an animated TV series, several motion picture scripts (although no movie was ever made) and a BMG-produced single (Gimme more Huhn by comedian Wigald Boning). It also caused Germany's authoritative Duden dictionary to include the word "Moorhuhn".
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